After her final defeat by Snow White and her search for an own happy ending, the Evil Queen uses a powerful curse to transport various fairytale characters into our world, where they live in the seaside town of Storybrooke.

The residents of Storybrooke, where Regina (the Evil Queen) is the only one with a happy ending, are there robbed of their original memories and live an unchanging existence for 28 years, unaware of their own lack of aging.

The town's only hope lies in Emma Swan, the daughter of Snow White and Prince Charming, who was transported from the Enchanted Forest to our world as an infant before she could be cursed.

At the end of the first season, she finally broke the curse, but the characters do not return to the fairy tale world and must deal with their own dual identities.

With the introduction of magic by Mr. Gold, aka Rumplestiltskin, the fate of the two worlds becomes intertwined, and new threats emerge.

Over the 6 seasons, they fight against various villains, like the Queen of Hearts, Peter Pan, the Wicked Witch of the West, the Snow Queen, Maleficent, Ursula, Cruella De Vil, Emma Swan herself, a clone of The Evil Queen and the Black Fairy. Rumplestiltskin and the Evil Queen function as antiheroes, who always struggle with their villainous side.

The seventh season was announced in May 2017 and premieres in September 2017.

A spin-off series, called Once Upon a Time in Wonderland is part of this universe.

Power of the Verse

While the series plays in various worlds over the seasons, the level of technology is the same as our world. Instead, the main power of this universe lies within magic. Many of the characters, mostly villains, can use this supernatural power to cast spells to override the laws of nature, physics and reality. However, it also comes with a price. The laws of magic define the limits of magical abilities in this universe. There are three restrictions even the most powerful magic is said to be unable to break: bring back the dead, force someone to fall in love, and to change the past. However, these laws have been broken over the seasons by powerful spells. In terms of physical power, the universe possesses various fairy tale creatures, like dragons or ogres. With the fifth season, the show introduces the greek gods as some of the most powerful beings in this universe.

Supporters and Opponents of the Series










Blue Fairy

Captain Hook

Emma Swan

Genie of Agrabah

Henry Mills





Peter Pan

Queen of Hearts


The Apprentice

The Evil Queen

The Shadow

The Snow Queen

The Wicked Witch of the West





Weapons and artifacts

Dark One's Dagger


Fairy Godmother's wand

The Author's quill

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